Georges-Xavier Blary
Product Manager - PSPO 1 / ITIL 4

Portrait of Georges-Xavier Blary Are you creating a new digital product or service? Do you want to make your product grow better? Is your organization shifting to Product mode?

I have the experience, methods and skills to achieve your goals successfully.


Approach

Send me an e-mail !

Skills

Product Srategy Product Design Product Delivery Product Marketing
  • Product Vision
  • Audit & Studies
  • Differenciation
  • Business models
  • Business cases
  • OKR / KPI
  • Roadmap
  • Lean UX
  • Service Design
  • Functional Design
  • UX Strategy
  • Design Sprints
  • Service Blueprint
  • MVP
  • Catalogue management
  • Change management
  • Test management
  • Release management
  • Backlog management
  • Agile: Scrum, Kanban...
  • ITIL
  • Lean Analytics
  • Business Intelligence
  • Growth hacking
  • Web strategies:
    Indound, Content, Influence...
  • SEM, SEO, SMO, SEA
  • Emailing
  • Netlinking

Profile

During my more than 15 years long career, I occupied most of the positions in the digital trade. As a result, I am now the best possible interface between all the stakeholders because I understand the needs and the point of views of each of them. Thus I am able to synthetize their requirements to carry a common vision which meets and exceeds the expectations of both the users and the business. But if I should summarize my profile, I would put the stress on 3 points: People-Centric, Data-Driven & Servant Leader.

People-centric by training: Social goups where at the heart of my Digital Humanities studies which I completed by a Master's degree in Information Sciences about the engineering of social media.

Data-driven by passion: I was trained in Statistics to take advantage of human behavioural data and map them.

Servant-leader by conviction: Agile methodologies are, in my opinion, the most reliable way to bring value to each and every stakeholder.

Download my resume

Career

Product Owner - Sogeti / Capgemini (2019 – ∞)

Context
  • Environment: Big data platform over an on premise cloud for the analysis of digital communications to prevent market abuses (MAD/MAR, MIFID 2, Sarbanes-Oxley, Dodd-Frank) for the Compliance, Audit, Inspection and Legal department of a major international bank
  • Achievements: UX refactoring of the digital communication analysis app; Refactoring and automation of the insider trading prevention tool; Implementation of an ACRM ITIL strategy; Implementation of Kanban; Responses to regulatory audits
  • Management: 8 people
Methods
  • Agile: Implementation of Kanban and of a ticketing software; Implementation of Design Thinking to facilitate innovation
  • ITIL: Implementation of Catalogue, Changes, Releases and Tests strategies
  • Product Strategy: Feasibility and viability studies; Business cases creation; Roadmap creation and prioritization
  • Product Design: UX strategies definition; UX research supervision; design and facilitation of co-creation workshops; UX documentation workshop
  • Product Delivery: Creation, prioritization and maintenance of backlogs; Agile ceremonies implementations; Change and Release management; Tests management and automation
  • Product Marketing: KPIs; data analysis; reporting

Service Designer - L:EDigitalab (2018 – 2019)

Context
Methods
  • Design Thinking: Implementation of Design Thinking
  • UX Strategy: UX Research; Requirement gathering; Audits; Benchmark; KPIs Definition; Impact Mapping
  • UX Design: Design sprints (design and facilitation of co-creation workshops); Creation of Personas, Empathy Maps, User Journey Maps, Service Blueprint, User Story Mapping ; Roadmap definition; Wireframes, Mock-ups and Prototypes
  • Product Delivery: Roadmap management; Creation, prioritization and maintenance of backlogs; User Stories creation; Tests
  • Product Marketing: Definition and management of digital strategies; KPIs; Data analysis; Reporting

Product Owner - Col&Mon (2016 – 2019)

Context
  • Environment: Research project in Geomatics funded by the National Agence for Research
  • Achievements: Design and implementation of a web application for querying, analyzing and visualizing spatialized data over time
  • Management: 5 people
Methods
  • Agile: Implementation of the Kanban method in the development team and of Design Thinking with customers and users
  • UX Design: UX research; Design sprint; Personas; User Journey Maps; Service Blueprint; Roadmap; Wireframes
  • Product Delivery: Roadmap management; Creation, prioritization and maintenance of backlogs; User Stories creation
  • Functional Design: Datawarehouse and ETL creation: Solution definition (S-ROLAP); Data modelling
  • Webmarketing: Traffic acquisition strategy through influence and inbound

Business Analyst - Altran (2014 – 2016)

Context
  • Environment: ERP of the world leader in optical glass
  • Achievements: Implementation of commercial offers into the ERP; Creation of a product traceability system into the logistic chain
  • Management: Nearshore IT
Methods
  • Business Analysis: Requirement gatherings; Clients and customer requirement analysis; Detailed functional specifications; Documentation
  • Project Management (PRINCE2): Planning; Alotting; Delivery management

Digital Consultant - Image & Stratégie (2013 – 2014)

Context
  • Environment: Institutional communication consulting firm
  • Achievements: Supporting clients in the creation of digital services and campaigns; IT Management
  • Management: Contractors
Methods
  • Product Strategy: Response to tenders; Project Management Assistance; Requirement gathering and analysis; Opportunity and feasibility studies; Trend and competitive intelligence
  • Product Design: Detailed functional specifications; Customer briefs; Graphic and Editorial Charters definition; Benchmarking; Editorial, Ergonomic, Functional and Technical Audits
  • Product Delivery: Planning and planning management; Contractor management; Delivery and Test management; Budget management
  • Product Marketing: Digital strategies creation; Content & Traffic Management; SEM campaigns management (SEO, SEA, SMO); Emailing campaigns management; Webanalytics; Growth hacking
  • IT Management: Rationalization and outsourcing of IT; Backups management; Domain names catalogue management; Server management; Corrective and evolutionary maintenance

Digital Humanities Engineer - National Center for Scientific Research (2007 – 2013)

Context
  • Environment: Digital humanities lab of La Sorbonne
  • Achievements: Web apps for the visualisation and analysis of data in Humanities
  • Management: Contractors
Missions
  • Product Strategy: Requirements gathering and analysis; Response to tenders; Feasibility studies
  • Product Design: Prototyping; Detailed functional specifications; Graphical charters; Editorial charters; UX / UI Design
  • DevOps: Data modelling; Web development & integration; SysAdmin; Backup management; Corrective and evolutionary maintenance; Contractor management
  • Professional Training Manager: Conducting individual training interviews; Defining and writing annual training plans; Organizing trainings

Project Manager - 3Dduo (2007)

Context
  • Environment: Serious gaming studio
  • Achievements: Creation of a social network dedicated to video gaming; Creation of opinion leader determination algorithms in a social network for targeted marketing
  • Management: 4 people
Missions
  • Virtual community engineering: UX Research; Requirement gathering; Detailed functional specifications; Solution Design
  • Project Management: Project Lead; Team management; Planning; Delivery Management; Test Management

Technologies

Trainings

ITIL 4 Foundation - Axelos (2021)

Goals
  • Understand the key concepts of service management
  • Understand the guiding principles of ITIL
  • Understand the 4 dimensions of Service Management
  • Understand the Service Value System
  • Understand the activities of the service value chain
  • Know the ITIL practices

Professional Scrum Product Owner - scrum.org (2019)

Goals
  • Understand and apply the Scrum method
  • Develop collaborators and teams
  • Manage products with agility

Digital Marketing Fundamentals - Google / IAB Europe (2018)

Goals
  • Develop business and sales on the Internet and internationally
  • Increase visibility on the web
  • Social media & mobile marketing
  • Manage SEM campaigns
  • Web analytics

Semantic and Data Web - INRIA (2017)

Goals
  • Display and publish linked data on the Web (RDF)
  • Query and select very precisely these data remotely and through the Web (SPARQL)
  • Represent vocabularies and reason and infer new data to enrich published descriptions (RDFS, OWL, SKOS)
  • Historize data (VOiD, DCAT, PROV-O, etc.)

Semantized Spatial Data - CNRS (2016)

Goals
  • Study the architecture of Geographic Information Systems (GIS, database indexed by spatialized objects) and Spatialized Data Infrastructures (SDI)
  • Know the usual spatialized analyses and to apprehend the new needs of analysis and practices around the digital geography
  • Understand the implementation and interest of SOA and ROA architectures
  • Know the semantic web and semantic databases (RDF-RDFS, OWL, SparQL / GeoSparQL, SKOS, inferences...)
  • Study the OGC digital geography standard: interests, limitations and desired evolutions
  • Build spatialized domain ontologies (spatio-temporal). Domain modeling. Link with existing ontologies. Ontology editors and reasoners

Python - Ociensa Technologies (2012)

Goals
  • Know Python and how to implement its features

Statistics fundamentals - Anastats (2011)

Goals
  • Be able to describe a series of data.
  • Correctly pose the problems that statistics can solve.
  • Know how to choose and implement the right statistical test for each situation.
  • Know how to interpret the corresponding software outputs.

Quantitative methods in social sciences - Quantilille (2009)

Goals
  • Deepen the knowledge of quantitative data processing

Development and valorization of scientific software - CNRS (2008)

Skills
  • Strategy & Design
    • Partnership management: contracts, MoU
    • Understanding legal constraints: licensing of libraries, of existing software; who owns what, what license, what distribution?
    • Manage financial constraints: cost of tools and licenses
    • Creation and communication of the roadmap
  • Build & delivery
    • Detailed functional and technical specifications
    • Roadmap, alotment and planning
    • Management of methods and quality: choice of tools and languages; definition of processes, rules, controls, monitoring, testing and validation
    • Contribution management
    • Version management
  • Run
    • Technical, administrative and user documentation
    • Support: FAQ, documentation, listes, forum
    • Corrective maintenance
    • Evolutionary maintenance

Professional Master's degree "Document Engineering and Multimedia Mediation" - University of Lille (2007)

Goals
  • Design and develop websites
  • Manage and animate social media
  • Create and market digital contents
  • SEO
  • Web analytics
  • Web branding
  • Digital strategies
Achievements
  • Thesis: "Create and maintain a social media community"

Research Master's degree "Humanities and Social Sciences" - University of Lille (2006)

Achievements
  • Thesis: "A figure of authority - The officer at arms at the court of Burgundy (1404 - 1467)". Study of a social group (constitution, values, norms, practices, roles and trajectories) in the whole Western Europe
  • Software: Web app for the analysis of quantitative and qualitative medieval data

A little more…

Want to talk about your projects ? Leave a voice mail and I call you back !

+33 951 854 195